Business of Spirits 2025 | Chartered Institute of Brewers and Distillers

In partnership with the Worshipful Company of Distillers (WCD), the CIBD is delighted to invite you to attend the Business of Spirits Masterclass, which will take place in London on Thursday, 25th September 2025. 

Programme

Speakers

The WCD

Why Attend / What to Expect

Testimonials

Registration

CIBD in partnership with the WCD

THURSDAY, 25 September 2025

CIBD HQ

44A Curlew Street, Butler's Wharf, London, SE1 2ND

In partnership with The Worshipful Company of Distillers (WCD), the CIBD is delighted to invite you to attend the Business of Spirits Masterclass, which will take place in London on Thursday, 25th September 2025.

This free one-day session is a unique opportunity for both those pursuing an CIBD distilling qualification and/or all distillers who want to expand their knowledge beyond the technical aspects of distilling.

This Masterclass will help you blend your expertise in distilling with key insights into business and marketing insights, giving you the tools to elevate your career.

There are just 30 places available that will be allocated on a first come first served basis. 

Register Today! View the Programme

The Worshipful Company of Distillers (WCD)

The Worshipful Company of Distillers (WCD), a London Livery Company dating back to 1638, is bringing together a group of spirits industry experts with extensive experience in senior positions.

The Business of Spirits experts will share with you their business knowledge and provide you with real-life examples of what makes a successful product and brand before and after its production.

The session will help you have a clear understanding of the global spirits business structure and segments, and the key ingredients to launch new products in a competitive market.

Speakers

Why You Should Attend the Business of Spirits Masterclass?

  • Learn and discuss how to bring your product to market successfully 
  • Discover how to launch a new distillery and and how to fund and grow the business.
  • Expand your professional network, connect with industry leaders and learn from other fellow professionals 

The Business of Spirits

What to expect in The Business of Spirits Masterclass

Testimonials

Director, Distillery in Hertfordshire

"Well-informed speakers who communicated effectively. I particularly enjoyed business anecdotes. Fun and enjoyable day that I recommend to others."

Sales & Marketing Executive, Whisky trader

"The speakers were exceptional and the content was engaging and relevant. I really enjoyed it."

Spirit Advisor, World’s largest online retailer of whisky, based in London

"A great view strategy without getting too technical in numbers. Great insight into categorising target markets."

Mechanical Project Engineer, Global leader of premium drinks

"Incredible and great presentations. Learned a lot about brands, and failures, and I thoroughly enjoyed it."

Energy Strategy Manager, Global online retailer

"Very inspiring event and actionable information with high calibre presenters. Good to network with peers and presenters. Just the right cohort group."

Area Technician, Global drinks producer

"Brilliant presentations and great examples of success and failure stories. Pure examples of how brand strategy needs to be based on segmentation. Very useful session. It gave me some great ideas as a technical person in the beverage industry on the commercial and marketing aspects I’m not familiar with."

Investor Manager, Global spirits producer

"The calibre and experience of the presenters were excellent. I felt quite privileged to have been able to attend. Great event. It provided a clear overview of the business overall so definitely an eye opener."

Register Today! View the Programme